Custom Illustration — $300+
Depends on complexity and usage

Illustration Set (3–6 assets) — $1,000+

Mascot / Character Design — $800+

Editorial / Marketing Illustration — $400+

Illustration Style Development — $800+
Visual language, motifs, sample illustrations

Pattern / Texture Design — $300+

Primary Logo Design — $1,500+
Custom logo with 2–3 concepts + revisions

Secondary / Alternate Logos — $300+
Stacked, horizontal, badge versions

Icon / Mark Only — $300+

Logo Refresh / Redesign — $800+

Starter Brand Kit — $1,500–$3,500
Logo + colours + type + mini guide

Illustration-Driven Brand — $3,000+
Logo + visual system + illustration set

Full Brand Identity — $5,000+
Strategy, logo, visuals, guidelines, core assets

Brand Discovery / Strategy Session — $500+
Research, positioning, audience, competitors, mood direction

Brand Naming — $750+
Name concepts + rationale (no legal clearance)

Tagline / Brand Messaging — $400+
Slogan, value prop, tone samples

Brand Color Palette — $250+

Typography System — $300+
Font pairing, hierarchy, usage rules

Custom Icons (per icon) — $75+
(Or bundle: 5 for $300+)

Rush Fee — +25–50%
If you require an accelerated timeline from our contract, compensation is needed to prioritise your project over existing workloads/schedule

Additional Revisions — $75–$200/hr

Extended Licensing / Intellectual Property Buyout — +20–300%

Ongoing Design Support (retainer) — $1,000–$4,000/month